Publishers" marketing mix instruments and customers" perception of marketing mix elements in UK computer book market.
Read Online
Share

Publishers" marketing mix instruments and customers" perception of marketing mix elements in UK computer book market.

  • 841 Want to read
  • ·
  • 83 Currently reading

Published by LCP in London .
Written in English


Book details:

Edition Notes

SeriesMA thesis Publishing Production 2002
ContributionsLondon College of Printing.
ID Numbers
Open LibraryOL18732722M

Download Publishers" marketing mix instruments and customers" perception of marketing mix elements in UK computer book market.

PDF EPUB FB2 MOBI RTF